Probably like many forum members, Ive been scouting about for a LCD tv for some time. My key criteria is that it must be good for watching films, often of a dark (brightness :-) ) nature. I started looking at 32 screen sizes, then for a little more thought the 37 represented good value, without dominating the room in terms of size (yet to convince the wife 37 isnt too big). Id rather pay a little more and get the up to date processing, as it does seem LCD technology especially has progressed in the last few years (less pixcilation or blur). But I have yet to find a blow your socks off deal. The most interesting deal so far seems to be Dixons 37 Samsung R88 for about £500. But you may know better? Thank you for any assistance/comments.