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Is Tesco eliminating "Everyday Value" range?

£0.00 @ Tesco
Tesco's line consolidation (hopefully to be reflected in more competitive prices as does Aldi/Lidl) seems to be unevenly focussed on phasing out "Everyday Value" items. Over the last 2 weeks, a number… Read More
duckfat Avatar
5d, 9h agoPosted 5 days, 9 hours ago
Tesco's line consolidation (hopefully to be reflected in more competitive prices as does Aldi/Lidl) seems to be unevenly focussed on phasing out "Everyday Value" items. Over the last 2 weeks, a number of typical "everyday value" items from scourers, bin bags, aluminium foil to mouthwash to certain frozen foods have disappeared. I am unfortunately reliant on Tesco and if this is their plan I will look to completely switch to online deliveries from the Sainsburys.
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duckfat Avatar
5d, 9h agoPosted 5 days, 9 hours ago
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#1
Just a warning, Sainsburys is doing the same.
#2
More like discontinuing http://www.sherv.net/cm/emoticons/bad/mafia-gangster-smiley-emoticon.gif
#3
Let me get this straight. You're reliant on Tesco but you are going to switch to Sainsburys ? Doesn't sound very reliant to me. As for everyday value, I have stockpiled items as they went on offer. I have enough toilet cleaner to last me a year
#4
My local tesco has eliminated so many items its not worth shopping there anymore . They have branched out into cheap crap clothing to fill the space .
#5
I don't think they've actually abandoned their Everyday Value range though it does appear that they may have dropped the products you've mentioned. Tesco also revamped its budget range of value products recently with a new range of own-label brands as it steps up its fight against discounters Aldi and Lidl.

The likes of Aldi and Lidl have apparently gained from the fact that they also offer less choice, e.g. white bread, where Tesco has 50 different loaves on its shelves to Aldi’s seven.

Aldi and Lidl are described as limited-range discounters because they stock fewer than 2,000 products. That dramatically far smaller number gives them a lot of buying power and makes the business much simpler to run – meaning prices can be more competitive.

Tesco, which lost market share to low-cost, low-choice retailers such as Lidl and Aldi, were hoping to cut back up to 30% of its products in an attempt to cut costs and make the weekly shop simpler [apparently].

Customers like to look at one product and know it’s of sufficient quality, a good price, and then purchase it. This is where the discounters have gained traction and, crucially in food retail, momentum according to retail consultancy Grocery Insight.

I'm not dead certain though this may be why Tesco have dropped some of their Everyday Value range.

Incidentally, can you compare prices of some of the items you've bought previously compared to what they sell now? For example, Tesco's Easywrap Aluminium Foil (300mm x 30m) is currently £1. Was the Everyday Value range cheaper? Sainsbury's Basics Wrapping Foil (290mm x 30m) on the other hand is £1.25.

If you have time check and compare prices on mySupermarket.co.uk. You might find the products replacing the Everyday Value range are almost the same price [possibly].

http://www.mysupermarket.co.uk/

Edited By: LemonHead on Apr 20, 2017 11:08
#6
LemonHead
I don't think they've actually abandoned their Everyday Value range though it does appear that they may have dropped the products you've mentioned. Tesco also revamped its budget range of value products recently with a new range of own-label brands as it steps up its fight against discounters Aldi and Lidl.
The likes of Aldi and Lidl have apparently gained from the fact that they also offer less choice, e.g. white bread, where Tesco has 50 different loaves on its shelves to Aldi’s seven.
Aldi and Lidl are described as limited-range discounters because they stock fewer than 2,000 products. That dramatically far smaller number gives them a lot of buying power and makes the business much simpler to run – meaning prices can be more competitive.
Tesco, which lost market share to low-cost, low-choice retailers such as Lidl and Aldi, were hoping to cut back up to 30% of its products in an attempt to cut costs and make the weekly shop simpler [apparently].
Customers like to look at one product and know it’s of sufficient quality, a good price, and then purchase it. This is where the discounters have gained traction and, crucially in food retail, momentum according to retail consultancy Grocery Insight.
I'm not dead certain though this may be why Tesco have dropped some of their Everyday Value range.
Incidentally, can you compare prices of some of the items you've bought previously compared to what they sell now? For example, Tesco's Easywrap Aluminium Foil (300mm x 30m) is currently £1. Was the Everyday Value range cheaper? Sainsbury's Basics Wrapping Foil (290mm x 30m) on the other hand is £1.25.
If you have time check and compare prices on mySupermarket.co.uk. You might find the products replacing the Everyday Value range are almost the same price [possibly].http://www.mysupermarket.co.uk/
Think in the superstores it's not so noticeable but in the smaller town stores the scale back is terrible . The choices are non existent and prices far above the discounters .. So lose lose situation for customers . We got the £8 off £40 vouchers and after shopping around aldi/B&M/Home Bargains etc for a while , even the £8 off wasn't an incentive to go back .
#7
Some value products are being discontinued but are reappearing in different name, branding and design packaging with same price a few weeks later.

6 Pack Tesco Everyday Value Tissue £1 is now called Spring Force Standard Toilet Tissue £1, looks very different can be mistaken for a real branded product

I guess Tesco are reducing tesco everyday value name for fake brand names like lidl and aldi use for their own brands.

I would say just look more closely for the lowest priced products on the shelfs a few weeks after they disappear.
#8
You do realise sainsburys is really expensive in comparison to tesco?
#9
chocci
You do realise sainsburys is really expensive in comparison to tesco?

Not true, depends what you are buying. I shop around and I would say Tesco hasn't been generally cheaper since 3-4 years. When it comes to own economy brand, Sainsbury's is often much nicer.

The 40p scourers have disappeared from my local's shelves. The only option was branded for 1.00. I see a new packaging option that looks otherwise same available online at 45p so stores are probably switching over to this. I did notice several frozen veg items have had net weight reduced, very obvious as the shelf labels still showed the older greater weights.

I agree Tesco is going in the wrong direction. They should limit ranges but focus on redundant branded options not eliminate lowest options. On paper those have lower margins but most don't have to switch to whatever is available, they'll shop elsewhere. Our Tesco spend has gone from about 50% to 20% in the last few years.
#10
That's weird because I was searching for RIM BLOCKS which used to be done for 20p and I couldn't find them either so another item that's been discontinued :(
#11
Seems alot of companies, not just food retail, are ditching value brands in favour of named brands. reducing the amount of brands and stopping confusing the customer meaning more buying power and more gross margin for the same product.
But alot of non food products now i buy from the likes of B&M and home bargains as their prices often beat those of the big 4 or 6
#12
Not surprised. What's the point of Tesco? It is neither nice nor cheap, just seems outdated and stuck in the middle and even worse than Morrisons now. Aldi and Lidl for most shopping and a little Sainsburys, Waitrose, and M&S for the nicer things.

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