Seems like a very good deal. Cheapest elsewhere is £38.72 on Amazon Marketplace, or £59.99+ on other sites. It comes with the required battery pack and charger. At 1:10 scale it's bound to be pretty big and would probably make a good Christmas present for kids (and of course a cheap one at that too!)
Presumably instore as well as online as it can be reserved to pick up from store.
As the link doesn't seem to be working, try the catalogue number "H05037" or just scroll down to "Today's Star Buy Highlights" at the bottom of the homepage. It's the first item.