As a Cineworld Unlimited customer you can get 50% off a 12 month subscription to Empire Magazine.
You get 12 copies of Empire Magazine for just £23.40 if you set up a Direct Debit, it is £30.00 if you choose to pay via debit/credit card. Offer closes 1st November 2009.
A loophole I think I might have found is that it doesn't at any point ask you to prove you are a Cineworld Unlimited customer, it just uses a 'CINE' offer reference code - so how can they tell? It's worth a try if you're interested!