This is not an Apple bashing forum. It's a deal. Vote it hot or cold for its quality, not whether you love or hate apple (I am in the apple bashing camp, btw).
Spend £500 on your registered Amex card at apple.com/uk by 31st Dec and get £50 credit. Register your card to get the offer. For first 2000 cardmembers to register only.
Online one. Not instore.