Don't know if it was ever £12 but for £6 with a wash bag is not bad at all, the lynx one has been £8.33 for weeks and one of the products is a hair product not all could use, this nivea one has everyday products for all men.
"NIVEA MEN wash bag containing NIVEA MEN silver protect shower gel, silver protect deodorant and NIVEA MEN sensitive moisturiser.
The ideal for the man 'on the go'. Includes a NIVEA wash bag"
Also womens lynx set on offer http://www.hotukdeals.com/deals/amazon-lynx-attract-for-wash-bag-gift-6-was-9-2085624