I know Tesco Entertainment has not been everyone's favourite store lately (after the left 4 dead 2 farce). But anyhow this is the cheapest I can find for this game. The next cheapest instock is at game.co.uk for £24.99. It says Assassins Creed 2 on the tesco website but it defiantly Assassins Creed Bloodline. If you where one of the people who got there left 4 dead 2 cancelled by tesco they should of sent you a £2 voucher. So you can get this even cheaper.