I just spotted this and it seems like a great price if you want to save a bit of money: it only comes to £90 a year over the 12-month contract which represents great value for money IMO, especially with a 40GB download allowance. They claim to not use traffic shaping which sounds tempting if it is true (I have never used this ISP)- some providers thow a wobbler if you even think about watching something on IPlayer at 7.00pm. I think you also get free connection and a free modem.
I am submitting this with the caveat that I have never used them myself (and will not be doing any time soon as my area is not covered, so it seems this deal is one for the people who don't live in the middle of nowhere), therefore any comments on their service would be welcome.
This is my first deal, hope it is of use to someone!