Just found this today whilst looking through Quidco as have been considering Be there for a while.
The current offer is the first 3 months free, plus £50 quidco for 12 month contracts. There is no connection charge for this service.
This means for the 24 meg serivce you would pay £8.96 a month for the first year. Thanks to lhwjud for the voucher, just found it as I was posting but thought it made a more attractive proposition with quidco on.