Yes i was shocked and had to ask the assistant as the pre played sticker said £7.99 apparantely it is their sale price and they have loads in stock... All brand new not pre owned or nothing!
Must be selling off their stock. The reason I got this cos i am so used to all the PES games I wanted to try out Fifa so this was an ideal purchase.
This was Leckwith, Cardiff dont know if nationwide but I assume so as the assistant described they sale prices being throughout all their stores!!