RRP is £299.99 but I've never seen it sell for this! Usually seen it around the £200 mark.
Amazon had this for £156 during their Black Friday sale and I'm gutted I bought one then but this deal might help someone out.
It's Amazon so they'll probably change the price tomorrow (Friday) and won't have many in stock at this price but you can always get your order in for when they do have stock if you're not fussed about delivery times. I say this because I've never seen it this cheap before!
Sonic Technology produces 10,000 micro-vibrations with every stroke for maximum closeness and comfort
Shave in the first stroke what others shave in two with new OptiFoil, 3-Stage Cutting System and Power Comb
Improved Clean & Renew System automatically cleans, lubricates, dries and charges shaver at the touch of a button
SensoFlex head follows the contours of your face with 6 times the adaptability of a regular foil head for ultimate ease of use
Convenience of 3 micro-vibration modes, travel pouch, Clean & Renew refill cartridge and worldwide voltage
1 x Shaver
1 x Travel pouch
1 x Mains charger
1 x Clean & Renew System
1 x Clean & Renew Refill Cartridge
1 x Shaver oil
1 x Cleaning brush