Apparently (I havent had chance to check my local stores), the new game from R* in which you take the role as a Bully (I'm sure you have all seen the news reports) is the following prices:
HMV = 24.99 (For this week only)
ASDA Instore = 24.97
ASDA Online = 29.97
Play.com = 24.99
From what I have heard/read, the game appears to be very good.
See post #2 to get this for £19.99 Delivered - or less!