Edit: Was 22.99, price has gone up a few quid today as it's close to release
Released on 24th Sept, time to get in the preorders :)
With over nine million units sold worldwide, and unprecedented critical acclaim from fans and press around the world, Sid Meier's Civilization is recognized as one of the greatest strategy franchises of all-time. Now, Firaxis Games will take this incredibly fun and addictive strategy game to unprecedented heights by adding new ways to play and win; new tools to manage and expand your civilization; extensive modding capabilities; and intensely competitive multiplayer options. Civilization V will come to life in a beautifully detailed, living world that will elevate the gameplay experience to a whole new level making it a must-have for gamers around the globe!
You cant make a deal go hot and then when the price changes, edit price and keep the deal hot, expire it.