Just ordered one of these. It's £65 most other places and £52.24 with free postage is the cheapest I can find.
I already have a Creative MP3 player (this one is a present for someone). They are as good as if not better than an iPod imho and unlike an iPod come with an integrated FM radio and play more formats of music and video files.
If I remember right, one of the cashback sites (not Quidco) offers 5% cashback on Amazon. I'm sure someone will add their name to this thread.