Hey, just checked out the system it says theirs a new offer when you buy a new Sony Bravia TV, bring in your old telly you thinking of replacing could well do you a great saving for the old banger that you might have been meaning to chuck away.
Don't cold if you can't afford lol ;)
From the information sheet.
"Save up to £150 on Sony TVs when you trade in any old TV"
The Saving a customer can obtain varies by screen size, the bigger TV you buy, the more you save, clarification about the old telly.
TV traded DOESN'T even have to be working or EVEN SONY and can be ANY Size!!
Purchasing 26", 32" or 37" = £50 Vs normal PLU price.
Purchasing 40" = £100 Vs normal PLU price.
Purchasing 46", 52" or 55" = £150 Vs normal Plu price.
Offer Available through PC World, Currys Etc...
Plus 3 Year Warranty Strandard!!
If you see a TV you like on their website you like Reserve it online or Phone up.
EDIT. It appears to be on the Sony website. http://www.sony.co.uk/hub/bravia/block/8