*(Tesco clubcard double points and Quidco (3% for Tesco Direct) can bring the actual cost down to about £27.30)
With 20% off all gaming at Tesco this seems to be the best price around for the Sony (genuine) dualshock wireless controller. Hard to find it for this price ever. Amazon 32.99 at time of posting.
None of the non-genuine controllers seem to come close in terms of precision etc.
Also the Red one WAS also the same price (Thanks to geoyakult)- The link to the RED one on Tesco site is http://direct.tesco.com/q/R.210-5216.aspx-
But the RED one is out of stock now.)
Select store delivery to pick up from Tesco for free and avoid the delivery charge. But even with the delivery charge if you get Quidco and double CC points this works out the cheapest.