This is the Deluxe version with steelbox, Kingsglave film and a few bits of fun DLC.
Before you vote cold like a eejit be aware this is NOT the cheaper 'Special Edition' as that doesn't include the film. RRP of this version is £69.99. Yes you can rent the film for 99p, but some people want a physical copy or to give as a gift!
Good deal on Xbox One at £54.01, still cheaper than anywhere else on PS4 at £64.94.