I think this is a great price for a swing, Argos are selling the exact same swing for £64.99!
The Fisher-Price open top Take-Along Swing™ is a great swing for parents on the go. It gives you all the features of a full-sized swing but is portable and compact. The convenient open top design enables mum to take baby in and out of the swing with ease. It features removable machine washable soft goods, convenient carry handles on the side of the swing and 5 speeds. It folds compactly for portability.