A huge poster advertising this that I saw on my way out of ASDA Plymouth tonight, not a store-specific poster so I'm presuming it's nationwide.
edit: ******This is confirmed as a Nationwide deal****** (thanks to those who have verified)
This is for the white boxset that was released a few weeks ago.
Cheapest I've seen is the Zavvi online deal for £46.99 with voucher code. I purchased this myself a couple of days ago hence why I didn't go back into ASDA to search for the boxset myself!
edit: I did my weekly shop at ASDA today and decided to go ahead and buy it- even the cost of me posting back to Zavvi will still make it work out cheaper this way!
Popular American sitcom FRIENDS first appeared on our screens back in 1994, to little fanfare. The show followed the lives of six twentysomething singles--Monica (Courtney Cox), Rachel (Jennifer Aniston), Phoebe (Lisa Kudrow), Joey (Matt LeBlanc), Ross (David Schwimmer), and Chandler (Matthew Perry)--who occupied a trendy New York loft apartment. These were essentially six beautiful people who had probably never known a hard day's work in their lives, and whose every utterance was a well-crafted witticism. But despite their idealized lifestyles and perfectly coiffed hairdos, there was something annoyingly endearing about them. Viewers could easily relate to their struggles with work, sex, and relationships because these were universal struggles - albeit heightened for comedic effect. From early on it was clear that FRIENDS had successfully tapped into the zeitgeist of its time, and now, 10 series down the line, the show's broad appeal continues to live on in popular culture. This box set contains every episode from series 1 through 10.