Frugi as far as I am concerned make the absolute best kids stuff. It is fantastic quality, fits well, and extremely cute. It is however expensive... in the sale though it ends up being very reasonably priced, and is great to have, and also great to get as gifts.
I have linked to one top, but there is a lot more! They also do have a good selection of stuff in the sale, it isn't just a few things at 10% off, which I also appreciate.