Ok its pixmania, and we all know that they have a fantastic fan base, but even for the most hard core haters of this French company this is a cracking deal on an R9 290X! I think gigabyte have a UK based support centre so if it needs an RMA deal with them direct.
Its a reference design so turn up the fan speed to about 60-80% when gaming to keep it cool. Yes it will ramp up the fan noise but at least you know the fans are working! Not recommended for small form factor or cramped pcs. If you have a decent case with sufficient room between components, and good airflow it will be fine.
Amazon price match? Who knows but I wouldn't be surprised.
Offer: £7 off for all orders over £200. Code: PIXUKJUN7 - Très bon!
Now if we can all get Amazon to price match then everyone can buy with confidence! Here's the Amazon link:http://www.amazon.co.uk/Gigabyte-290X-Graphics-Card-GDDR5/dp/B00G571VV4/ref=sr_1_5?ie=UTF8&qid=1403442120&sr=8-5&keywords=gigabyte+r9+290x#productDetails
Under Feedback click 'tell us about a lower price' then sign into your amazon account and fill in the form. Now keep a watchful eye on the price.