Been keeping an eye out for a great GTX 1080 deal.
This is one of the best cards for cooling, in my opinion it is not worth the extra £150 for the highest card. Minimal performance difference for Pascal between cards.
£567.26 for the card with Prime.
I also put this thought flubit.co.uk for just £ 537.93 so if you are willing to wait a week or so for delivery extra £30 off.