I purchased this when it was £161 last week. I was alerted of a price drop by pcpartpicker. It has dropped to £152.
However I used Flubit when price was at £161, they offered me £151, which I purchased.
The real deal is via Flubit, they offered this for £144 now. So £144 for an unlocked cpu which I overclocked to 4.5ghz with ease. Well worth it.
Intel's 4th gen processor codename: Haswell offers superior performance over the previous generation Ivybridge by up to 10% clock for clock. This astounding performance boost results in performance improvements in multi-tasking, encoding, gaming and multithreaded applications. Intel's 4th generation processor has improved PCI-Lane 3.0 bandwidth which helps further boost performance of latest generation 3 graphics cards for the ultimate gaming experience.
For overclocking enthusiasts, Intel's 4th gen CPU has improved memory overclocking support, with up to and beyond 3000MHz possible with the very best memory kits. Memory bandwidth is critically important to Haswell compared to previous generations. High frequency memory performance significantly improves encoding, gaming and benchmarking tasks.