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With its origins in the 1870s Old Special Highland Whisky, Johnnie Walker Black Label simply became "Black Label" in 1909
Each bottle of Johnnie Walker Black Label is two decades in the planning, draws whisky from the finest distilleries across Scotland and is aged in the finest whisky casks
Each whisky is matured in a slightly different way, due to the intricacies of wood, climate and location
Johnnie Walker has the luxury of having exclusive access to Scotland's very best whiskies, ranging from the powerful west coast malts all the way to the more subtle east coast flavours
It can be enjoyed on its own, with a dash of still or sparkling water, or with soda or ginger ale as a long drink