Thought this was cheap for Kipling.
Founded in 1987 with its name inspired by Rudyard Kipling, the author of "The Jungle Book," Kipling has evolved beyond its original roots of providing high-quality backpacks suited for the adventures of everyday life into a distinctive, worldwide brand offering a range of carryalls for a variety of lifestyles. Its bags are effortlessly stylish, colourful and fun as well as practical and durable enough for even the most active individual. Amazingly, 23 Kipling bags are sold every minute, somewhere in the world, and there are more than 35 million people in the world who now own at least one Kipling bag. In fact, there are more Kipling bags in the world than there are people in Belgium.