This is pretty much the same deal as the Amazon deal posted a day or so ago minus a few pence, with a few differences that may sway you.
Free - Gold Plated 1.5 Metre HDMI Cable included with this model , while stocks last!
Free - 1 Years Warranty
Possible Quidco of 3.5%
To get free delivery on this item you have to choose "Delivery after 3 days"
On the off chance you do want this sooner the other options are Delivery on a Saturday: £20.00
Delivery in the next 3 days: £10.00