This has been posted previously at £99.99 about a month ago but I bought one yesterday at £79.99. In the shop it was advertised at £99.99, but the chap said they were waiting for the new £79.99 price signs to come in.
I checked online and it has been brought down to £79.99 there also.
If you take a working phone in the store with the charger, you can save another £10 off the cost.
Additionally, if you are already an o2 PAYG customer, give them your number and you can get even more money off the phone, or extra credit on your account, this amount is worked out on how much you have topped up over the previous year.
The o2 Cocoon is probably a love it or hate it phone but there is no doubting it's striking design and the fact that only a year ago this phone was nearly £300!