This item was posted yesterday at Argos for £11.99 and got to 82 degrees so i think this is a great deal.http://www.hotukdeals.com/item/268911/peppa-pig-electronic-helicopter-11-/
Personally its easier for me to get this at tesco than argos and its cheaper too.
I had reserved one at my local argos but just been to Tesco to get some shopping and its only £11.20 due to their 20% off peppa pig toys.
Obviously you also get clubcard points on top. You could even get it for nothing if you have clubcard vouchers spare.
If you order online obviously there is the problem with postage but you could do the sim card trick and if you spend over £20 then use the voucher on here.
If you spend over £20 get £5 off by adding code TDX-NCCL --- valid til 10/11/2008 currently Out Of Stock online but it IS still available In-Store!!
I got this from Cheshunt store which had loads available.