A little really does go a long way
To come up with our best ever Persil liquid, we had to really concentrate. Because that's what new Persil small & mighty is it's a liquid detergent that's twice as concentrated. Which means you'll only need ONE small cap of liquid to handle each load of washing.
Being twice as concentrated means it's small, so it's easy to pour and store. It's mighty too, bursting with pre-treating agents giving it the power to produce brilliant results, even at low temperatures. And because it's 2x concentrated, it only takes ½ the water to make it, ½ the packaging volume to put it in and ½ the lorries* to deliver it.