Noticed this on the Ribble site. Entry level full carbon road bike. New version of Sora R3000 groupset which has internal cabling and the new 4 arm crankset along with improved brakes.
Shimano R501 wheelset
Only size L at this price, so ideal for 6 foot tall riders
Not as good components at the Felt Z85 deal, but if you must have a carbon frame/forks, I don't think you'll get anything cheaper at the moment
Also Topcashback/Quidco at about 2%