Certainly worked out as one of the cheapest for my cover.
# 12 months cover for the price of 9 for new customers when you buy combined buildings and contents cover by 5th October 2009
# Choose to pay in one lump sum or by 12 monthly instalments, whichever suits you, at no extra cost
# Plus £30 Sainsbury's voucher and further 5% discount when you buy online. Minimum premiums apply.
# And another £30 voucher when you renew your buildings and contents cover claim free*