Combining a mighty 50 inch plasma screen with 3D technology gives one of the most exciting viewing experiences at its price. Using active shutter technology, 3D images are stable, bold and, with a screen of this size, come right out into the room for an immersive viewing experience! You'll also find amazing depth of image that ordinary 2D TV can't hope to compete with. To complement the 3D compatibility, Samsung offer a high quality plasma screen. With DNIE+ technology the colour does full justice to the most brilliant films. A Mega contrast ratio ensures that subtle detail is carefully recreated, with even the darkest images being skilfully resolved. The 50 inch 3D plasma TV also makes use of 600Hz sub-field scanning. This picture processing system reduces motion blur and is of great benefit with 3D film. Of course, even when watching in 2D this is still a pretty impressive TV. Samsung have an excellent reputation for the quality of their plasma displays and the PS50c490 is no exception. Rich colour, smooth motion and excellent levels of detail - the PS50c490 has got the lot.