Excellent price for this TV with a three year guarantee
Examples of prices elsewhere, and as far as I am aware it does not come with a three year guarantee like it does at Play
BT Shop £429.93
John Lewis £429.00
House of Fraser £399.99
Amazon have it for the same price but of course no Quidco/5% RAC codes
Smart, affordable HD picture quality.
Soak up the Bravia HD picture experience with stunning clarity, depth and definition. This smart, simple and budget-conscious TV saves energy too with a number of built in eco-settings.
The stunningly designed S5500 LCD TVs are HD Ready, so you can experience a new standard in high resolution images while enjoying a new world of entertainment. Integrated Freeview gives you dozens of fantastic digital terrestrial TV channels with no need to buy extra boxes or cables. Powered by the BRAVIA Engine 2 processor, it delivers superb picture quality with vivid colours and sharp edges, while Dynamic Contrast of up to 25,000:1 (8,000:1 on 22" model) gives the picture incredible depth and detail.
Superb Viewing Experience
Watch your favourite soaps or movies in crystal clear detail. Affordable without compromising on quality, this TV offers the HD experience that means you don't miss an inch.
The S5500 Series' draw the line design goes one step further, by contrasting texture and form to create this simply elegant Bravia TV.
Get Connected - It's Not Just A TV
Experience the difference. Turn up your top tunes or show off those holiday snaps in a slide show on the big screen. Simply plug in your digital camera or insert any mp3 or USB-enabled device and start enjoying cool connectivity.
# Key Features
# 32" HD Ready LCD TV (1366 X 768)
# BRAVIA Engine 2
# Integrated Digital Tuner
# HDMI CEC
# 3 x HDMI
# USB Photo and music
# Eco Settings
# Scene Selection
# PC Input
# Dynamic contrast ratio: 25000:1