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Sony Cyber-Shot DSC-W380 / 5x Optical Zoom / 2.7" LCD / Digital Camera With Sweep Panorama / Red RRP: £219.99 @ Play £109.99


Sony Cyber-shot DSC-W380 Digital Camera in Red

Enclosed in this slim body is a highly specified camera that boasts a 5x (extra wide) zoom lens, 14 megapixel sensor, that also features HD movies and sweep panorama. Other features like Optical SteadyShot and Face Detection make taking high quality pictures easier than ever.

14 Megapixels and 5x Wide Zoom
The 14.1 megapixel resolution of the DSC-W380 allows very large, detailed enlargements to be made, to poster size and beyond.
The 5x zoom lens covers the equivalent of 24-120mm in focal length. This is extremely versatile and incorporates an extra wideangle field of view which is ideal for group photos, shooting in confined spaces and dramatic landscape photos.

BIONZ Image Processor
Specially designed for Sony digital cameras, this powerful chip provides clear, highly detailed images with noise kept well under control, plus fast camera response times.

2.7" Clear Photo LCD
The LCD monitor on this camera has a 230,000-dot resolution for a bright and clear view of your images. It also has a wide viewing angle which is great for showing to friends and family.

Intelligent Auto
In this mode you don't need to worry about camera setting as it will assess each shooting situation and set the camera for optimum image quality.

Great Portraits
The DSC-W380 uses three features to help you great pictures of people:

* Face Detection - finds faces and sets correct focus, exposure and white balance. Can be set for children or adults
* Smile Shutter - watis for the moment your subject smiles and fires the shutter so the moment is not missed. Can be set for children or adults.
* Self Portrait Mode - Waits for the best frame composition before tripping the shutter.

Double Anti-Blur
Uses a combination of the following:

* Optical SteadyShot image stabilisation
* High Image Sensitivity (ISO 3200) which allows higher shutter speeds to be used, so freezing the action. Also employs Clear RAW noise reduction which removes image noise before the image data is compressed.

D-Range Optimizer
Takes high contrast images such as backlit, or sunlit photos and adjusts brightness balance so that you don't get washed-out highlights and blocked-out shadows.

Sweep Panorama
With the camera set to this mode, you can hold the shutter button down and pan the camera around. It will then stitch all the resultant images together to form a stunning panorama.

Additional Features

* Easy Shooting Mode
* Picture Motion Browser Portable - software installed in the camera to allow easy upload from any web-connected PC to sharing sites
* In-Camera Retouch
* HD Output to TV and HD Slideshow with Music (with optional cable)

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