SONY Walkman NWZ-A829KB same model as the now expired £99.99 Play deal is now £93.99 at Pixmania sold by HughesDirect.
From what I can see delivery is £5.75 so still 25p cheaper than the well publicised and popular Play deal.
Have bought from Pixmania before and they were OK but others not so sure about customer service etc. I presume they are acting as an agent for HughesDirect who are a good company, but the player is still £99 on their site + del.
So basically, same player as the expired and out of stock Play deal but 25p cheaper.