RRP £9.99 and cheapest I had seen was £5 when I got it in Asda in January during a baby event.
Good especially for breastfeeding mums.
Comfort touch fabric
* Super soft fabric for extra comfort
* Extra absorbent to protect baby's skin
* Swaddling can make feeding so much easier by keeping baby's arms and legs secure and comfortable, making it easier for you to position your baby during feeding and can calm fractious babies
Burp cloth for winding
* The feeding wrap is softer and more absorbent than standard muslin squares making it easier and more comfortable for you and your baby to enjoy feed time
Breast feeding privacy
* Use this wrap for a more discreet breastfeeding experience for you and your baby whether at home or out and about