I was in Tescos yesterday and they are selling off a lot of toys 50% off (Sanisburys seem to be doing likewise) including this helmet.
Makes an impressive Christmas gift.
The ultimate headgear for any Optimus Prime fan, strap on this awesome helmet and rule the galaxy - or your living room! - with awesome electronic features!
Three different modes let you make your voice sound like a robot, hear conversion sounds of Optimus Prime changing from a truck to a robot and back again, or hear Optimus Prime movie battle phrases like, "I am Optimus Prime!" "The Decepticons must be stopped!" and three more!
Easy-to-adjust straps allow you to fit the helmet comfortably on your head, Adjusts to fit head sizes ages 5 through adult