This will get flamed but FYI... if you have the BT Sport app without the TV bit, you can upgrade to BT TV for no extra (**) with 12 month contract.
** BT Broadband required. **
This is a good deal IMHO because 1. the BT TV Essential pack comes with a decent Youview+ recorder and 2. Add the AMC channel for free (e.g. Fear of the Walking Dead). 3. £0 activation fee.
It's a poor offer if you don't like 12 months contracts. This is the only thing stopping me getting this (plus the fact I just bought S2 Fear of the Walking Dead for half price on Amazon.)
(**) I am currently paying £3pm (discounted from £5) for the BT Sports app. Not sure if this will stay the same or go up to £5pm?