Seems like a cracking price to me, WAS £69.99
Turn your USB drive into a media player
Turn your USB drive into a media player with the WD TV Mini Media Player - an easy and affordable way to supersize your digital media on your big screen TV. Simply connect the player to your TV, plug a USB drive into the player and you're ready to enjoy all your movies, photos, music and other digital media in DVD quality playback, including RealVideo.
* Supports an extensive list of file formats
* Simple, intuitive user interface
* Small and portable
* Automatic play