XFX Radeon RX 480 RS 8GB GDDR5 DVI HDMI 3x DisplayPort PCI-E Graphics Card - £226.98 Ebuyer - HotUKDeals
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XFX Radeon RX 480 RS 8GB GDDR5 DVI HDMI 3x DisplayPort PCI-E Graphics Card - £226.98 Ebuyer

£226.98 @ Ebuyer
AMD Radeon RX 480 GPU XFX RS Edition 8GB GDDR5 Memory PCI-Express 3.0 Interface Read More
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9m, 4w agoFound 9 months, 4 weeks ago
AMD Radeon RX 480 GPU
XFX RS Edition
8GB GDDR5 Memory
PCI-Express 3.0 Interface
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#1
That's a decent price. Especially if your considering to crossfire.
1 Like #2
After last 2 products from XFX Im avoiding them like a plague, but still good price
1 Like #3
These were £220 a couple of months ago, and were supposed to be cheaper even back then... oO

Could be a supply issue, of course - they're rarely in stock at reasonable prices, and the 480 hasn't sold nearly as many as the 1060, 1070 or, bizarrely, even the 1080.
#4
I bought an XFX 260, out of all the cards I've ever bought, this is the only one that ever died on me after 2 years. Just a month after warranty.

Not to mention, at 226.98, you can buy a 1060 6gb model... I think it's a no-brainer. Bad company, mediocre price.
3 Likes #5
BetaRomeo
These were £220 a couple of months ago, and were supposed to be cheaper even back then... oO

Could be a supply issue, of course - they're rarely in stock at reasonable prices, and the 480 hasn't sold nearly as many as the 1060, 1070 or, bizarrely, even the 1080.


Not sure that's true. Rumour suggests AMD are regaining market share and also reports from places like OcUK have suggested the 480s are selling pretty well and better than some of the other cards you mentioned! 1060 is its true competitor but then the 480 beats soundly in DX12 or Vulkan most of the time. Look at Doom...
3 Likes #6
alexrose1uk
BetaRomeo
These were £220 a couple of months ago, and were supposed to be cheaper even back then... oO
Could be a supply issue, of course - they're rarely in stock at reasonable prices, and the 480 hasn't sold nearly as many as the 1060, 1070 or, bizarrely, even the 1080.
Not sure that's true. Rumour suggests AMD are regaining market share and also reports from places like OcUK have suggested the 480s are selling pretty well and better than some of the other cards you mentioned! 1060 is its true competitor but then the 480 beats soundly in DX12 or Vulkan most of the time. Look at Doom...
In Vulkan "most of the time"? It wins in half the Vulkan games (Doom), but loses in the other half (The Talos Principle). Still doing better there than in a DX12 comparison, though - the 8GB 480 isn't ahead of the 6GB 1060 in most games. In fact - and please correct me if I'm wrong - it's only ahead in Hitman, isn't it? Total Warhammer, Ashes of the Singularity, Rise of the Tomb Raider etc are all faster on a 6GB 1060, despite being DX12 games with async compute support, and a couple of them supposedly AMD-favoring titles. It seems that the 1060 is ahead in DX12 in general, and it's too soon to make judgments with Vulkan due to the tiny sample. I think you should look at the benchmarks again! ;)

(Let's just not mention DX11! ;))

As for the marketshare, I simply looked at the latest Steam hardware survey - the 1060, 1070 and 1080 all have a foothold there already, and the 480 doesn't, despite having been "available" for nearly three months. There have been a few articles in the tech world about sales figures - this came up top for "480 sale figures", for example, and reinforces that the 1080 is outselling the 480.

I'm not 100% sure it's all true, of course - maybe people are buying 480s and 470s but then only playing games from GOG.com and Origin, rather than Steam? X)

Maybe a racist tweet from OCUK is all we need to convince us. :{
#7
alexrose1uk
BetaRomeo
These were £220 a couple of months ago, and were supposed to be cheaper even back then... oO
Could be a supply issue, of course - they're rarely in stock at reasonable prices, and the 480 hasn't sold nearly as many as the 1060, 1070 or, bizarrely, even the 1080.
Not sure that's true. Rumour suggests AMD are regaining market share and also reports from places like OcUK have suggested the 480s are selling pretty well and better than some of the other cards you mentioned! 1060 is its true competitor but then the 480 beats soundly in DX12 or Vulkan most of the time. Look at Doom...

Rumours are generally just that, a rumor.

http://store.steampowered.com/hwsurvey/videocard/

The steam hardware survey shows all gfx cards with at least .3 percent markets hard. They lump amd cards from some categories together. None of the Polaris cards crack the minimum. The 1080 has already hit .49. enough rumours, there are facts available.
1 Like #8
Nate1492
alexrose1uk
BetaRomeo
These were £220 a couple of months ago, and were supposed to be cheaper even back then... oO
Could be a supply issue, of course - they're rarely in stock at reasonable prices, and the 480 hasn't sold nearly as many as the 1060, 1070 or, bizarrely, even the 1080.
Not sure that's true. Rumour suggests AMD are regaining market share and also reports from places like OcUK have suggested the 480s are selling pretty well and better than some of the other cards you mentioned! 1060 is its true competitor but then the 480 beats soundly in DX12 or Vulkan most of the time. Look at Doom...
Rumours are generally just that, a rumor.http://store.steampowered.com/hwsurvey/videocard/
The steam hardware survey shows all gfx cards with at least .3 percent markets hard. They lump amd cards from some categories together. None of the Polaris cards crack the minimum. The 1080 has already hit .49. enough rumours, there are facts available.

They are getting ahead because of the console market, the PS4 and XBOXONE all use AMD because NVIDIA cant compete.

Plus this: http://wccftech.com/amd-takes-gpu-share-nvidia-q1-2016/



Edited By: ukez on Sep 21, 2016 17:19
#9
Nate1492
I bought an XFX 260, out of all the cards I've ever bought, this is the only one that ever died on me after 2 years. Just a month after warranty.
Not to mention, at 226.98, you can buy a 1060 6gb model... I think it's a no-brainer. Bad company, mediocre price.

Mind pointing out where I can buy a 1060 6GB for 226.98? I can't find one that cheap anywhere, most of them are more expensive than the 8GB RX 480.
#10
StrangeLoop
Nate1492
I bought an XFX 260, out of all the cards I've ever bought, this is the only one that ever died on me after 2 years. Just a month after warranty.
Not to mention, at 226.98, you can buy a 1060 6gb model... I think it's a no-brainer. Bad company, mediocre price.

Mind pointing out where I can buy a 1060 6GB for 226.98? I can't find one that cheap anywhere, most of them are more expensive than the 8GB RX 480.


You can get the Gigabyte 1060 6GB OC model via flubit using ebuyer as the link and get it for £226.98, I ordered mine earlier today.
#11
tombyrne94
StrangeLoop
Nate1492
I bought an XFX 260, out of all the cards I've ever bought, this is the only one that ever died on me after 2 years. Just a month after warranty.
Not to mention, at 226.98, you can buy a 1060 6gb model... I think it's a no-brainer. Bad company, mediocre price.

Mind pointing out where I can buy a 1060 6GB for 226.98? I can't find one that cheap anywhere, most of them are more expensive than the 8GB RX 480.


You can get the Gigabyte 1060 6GB OC model via flubit using ebuyer as the link and get it for £226.98, I ordered mine earlier today.


Make that £226.49!
#12
I had the XFX RX 470. It's so loud I sent it back. I can only imagine that the XFX RX 480 will be even louder as it's a more powerful card.
1 Like #13
ITT: fanboys.
#14
StrangeLoop


Mind pointing out where I can buy a 1060 6GB for 226.98? I can't find one that cheap anywhere, most of them are more expensive than the 8GB RX 480.
http://www.hotukdeals.com/deals/gigabyte-geforce-gtx-1060-windforce-oc-6gb-graphics-card-ebuyer-246-99-224-via-flubit-2510783
1 Like #15
Picked up my completely silent SFF evga 1060 sc 6gb for £238, more perf, silent less heat, more efficient consuming 135w overclocked to 2100mhz vs these at 250w oc the sapphire is up around 260w for an extra 80mhz on the clock lol, then comes the heat and with it fan noise and all I see thus far is a small bump deus ex and the vulkin bump in doom that's it.

Now I wish amd well but this is unacceptable and to be fair I really hope it's fixed as far as NVidia go I'm waiting on a perf upgrade driver to boost vukan, dx12, deus ex, cause thus far NVidia have done no performance upgrade.
#16
Good price, but needs to fall further before I'm taking a punt. While nVidia have the performance edge at the moment their price gouging has been pretty disgraceful, and for their greed alone I'd rather pick up an AMD card (and to do my bit to keep the competition in the game!)
#17
AMD have a lot of catching up to do.

£200 would be the sweet spot.

Edited By: jimferno on Sep 21, 2016 20:17
2 Likes #18
wild_quinine
ITT: fanboys.
Switched to PC gaming a few years ago. I was honestly shocked and stupefied when I discovered graphics processor fanboys existed.
#19
BetaRomeo
These were £220 a couple of months ago, and were supposed to be cheaper even back then... oO
Could be a supply issue, of course - they're rarely in stock at reasonable prices, and the 480 hasn't sold nearly as many as the 1060, 1070 or, bizarrely, even the 1080.
Brexit is the issue
1 Like #20
secondcoming
BetaRomeo
These were £220 a couple of months ago, and were supposed to be cheaper even back then... oO
Could be a supply issue, of course - they're rarely in stock at reasonable prices, and the 480 hasn't sold nearly as many as the 1060, 1070 or, bizarrely, even the 1080.
Brexit is the issue

Not sure if you meant it as sarcasm or not but the economy is actually doing OK.
#21
revolver31
Picked up my completely silent SFF evga 1060 sc 6gb for £238, more perf, silent less heat, more efficient consuming 135w overclocked to 2100mhz vs these at 250w oc the sapphire is up around 260w for an extra 80mhz on the clock lol, then comes the heat and with it fan noise and all I see thus far is a small bump deus ex and the vulkin bump in doom that's it.

Now I wish amd well but this is unacceptable and to be fair I really hope it's fixed as far as NVidia go I'm waiting on a perf upgrade driver to boost vukan, dx12, deus ex, cause thus far NVidia have done no performance upgrade.

My sentiments exactly. Each time we wanted to AMD to pull something out of the bag they just managed to disappoint what with the R9 2x, R9 3x, and now the R9 4x. How can we believe the hype about Vega?
#22
A1M
secondcoming
BetaRomeo
These were £220 a couple of months ago, and were supposed to be cheaper even back then... oO
Could be a supply issue, of course - they're rarely in stock at reasonable prices, and the 480 hasn't sold nearly as many as the 1060, 1070 or, bizarrely, even the 1080.
Brexit is the issue
Not sure if you meant it as sarcasm or not but the economy is actually doing OK.

Prices are higher due to the **** $ to £ rate, sure exports are doing ok. This is an import so yeah Brexit is affecting the price.
2 Likes #23
Seanspeed
wild_quinine
ITT: fanboys.
Switched to PC gaming a few years ago. I was honestly shocked and stupefied when I discovered graphics processor fanboys existed.

You were shocked that there's stupid people in the world?

"Some scientists claim that hydrogen, because it is so plentiful, is the basic building block of the universe. I dispute that. I say there is more stupidity than hydrogen, and that is the basic building block of the universe." Frank Zappa

Stupidity is in the majority, regardless of class, stupidity is literally everywhere when it comes to the human race.

Edited By: fishmaster on Sep 21, 2016 22:50
#24
secondcoming
A1M
secondcoming
BetaRomeo
These were £220 a couple of months ago, and were supposed to be cheaper even back then... oO
Could be a supply issue, of course - they're rarely in stock at reasonable prices, and the 480 hasn't sold nearly as many as the 1060, 1070 or, bizarrely, even the 1080.
Brexit is the issue
Not sure if you meant it as sarcasm or not but the economy is actually doing OK.
Prices are higher due to the **** $ to £ rate, sure exports are doing ok. This is an import so yeah Brexit is affecting the price.

£ to $ is low because they keep cutting interest rates. The institutions then dump £. When demand drops the conversion rate drops. All this because they think the economy is doing badly. But look at the FTSE 100. It's 800 points higher than before the referendum.

But hey this isn't an economics forum. ;)
#25
A1M
secondcoming
A1M
secondcoming
BetaRomeo
These were £220 a couple of months ago, and were supposed to be cheaper even back then... oO
Could be a supply issue, of course - they're rarely in stock at reasonable prices, and the 480 hasn't sold nearly as many as the 1060, 1070 or, bizarrely, even the 1080.
Brexit is the issue
Not sure if you meant it as sarcasm or not but the economy is actually doing OK.
Prices are higher due to the **** $ to £ rate, sure exports are doing ok. This is an import so yeah Brexit is affecting the price.
£ to $ is low because they keep cutting interest rates. The institutions then dump £. When demand drops the conversion rate drops. All this because they think the economy is doing badly. But look at the FTSE 100. It's 800 points higher than before the referendum.
But hey this isn't an economics forum. ;)

I didn't say the economy was doing badly, I said Brexit is the reason that $ to £ is as bad as it is at the moment. You can't deny that is what triggered it.
#26
secondcoming
A1M
secondcoming
A1M
secondcoming
BetaRomeo
These were £220 a couple of months ago, and were supposed to be cheaper even back then... oO
Could be a supply issue, of course - they're rarely in stock at reasonable prices, and the 480 hasn't sold nearly as many as the 1060, 1070 or, bizarrely, even the 1080.
Brexit is the issue
Not sure if you meant it as sarcasm or not but the economy is actually doing OK.
Prices are higher due to the **** $ to £ rate, sure exports are doing ok. This is an import so yeah Brexit is affecting the price.
£ to $ is low because they keep cutting interest rates. The institutions then dump £. When demand drops the conversion rate drops. All this because they think the economy is doing badly. But look at the FTSE 100. It's 800 points higher than before the referendum.
But hey this isn't an economics forum. ;)
I didn't say the economy was doing badly, I said Brexit is the reason that $ to £ is as bad as it is at the moment. You can't deny that is what triggered it.

Nope. I blame years of low interest rates. It's only going to get worse if the Americans raise their rates again. Remember they were one of the first major economies to increase their rates late last year.
1 Like #27
'It's because of Brexit' trolls out in force again, just leave politics out of it and concentrate on the deals yeah?

Edited By: ProjectChaos on Sep 22, 2016 01:53
2 Likes #28
A1M
secondcoming
A1M
secondcoming
A1M
secondcoming
BetaRomeo
These were £220 a couple of months ago, and were supposed to be cheaper even back then... oO
Could be a supply issue, of course - they're rarely in stock at reasonable prices, and the 480 hasn't sold nearly as many as the 1060, 1070 or, bizarrely, even the 1080.
Brexit is the issue
Not sure if you meant it as sarcasm or not but the economy is actually doing OK.
Prices are higher due to the **** $ to £ rate, sure exports are doing ok. This is an import so yeah Brexit is affecting the price.
£ to $ is low because they keep cutting interest rates. The institutions then dump £. When demand drops the conversion rate drops. All this because they think the economy is doing badly. But look at the FTSE 100. It's 800 points higher than before the referendum.
But hey this isn't an economics forum. ;)
I didn't say the economy was doing badly, I said Brexit is the reason that $ to £ is as bad as it is at the moment. You can't deny that is what triggered it.
Nope. I blame years of low interest rates. It's only going to get worse if the Americans raise their rates again. Remember they were one of the first major economies to increase their rates late last year.
Really? In general economics a low interest rate may make demand for a currency weak and therefore impact it's value, what OP refers to is the 10% overnight devaluation of the pound where it dropped from $1.45/£1 to 1.3, directly attributable to the Brexit vote to leave.
Now that any imported goods already in the retail pipeline have been sold, any fresh imports will cost approximately 10% more, hence apart from general supply issues, the lack of new AMD cards available at the release date expected RRP
2 Likes #29
Seanspeed
wild_quinine
ITT: fanboys.
Switched to PC gaming a few years ago. I was honestly shocked and stupefied when I discovered graphics processor fanboys existed.


yeah they exist for everything, I happen to be team brangelina myself and I hate them goody 2 shoes braniston supporters, I have just died inside with the latest news, it was like when take that split all over again.
#30
skyblueox
A1M
secondcoming
A1M
secondcoming
A1M
secondcoming
BetaRomeo
These were £220 a couple of months ago, and were supposed to be cheaper even back then... oO
Could be a supply issue, of course - they're rarely in stock at reasonable prices, and the 480 hasn't sold nearly as many as the 1060, 1070 or, bizarrely, even the 1080.
Brexit is the issue
Not sure if you meant it as sarcasm or not but the economy is actually doing OK.
Prices are higher due to the **** $ to £ rate, sure exports are doing ok. This is an import so yeah Brexit is affecting the price.
£ to $ is low because they keep cutting interest rates. The institutions then dump £. When demand drops the conversion rate drops. All this because they think the economy is doing badly. But look at the FTSE 100. It's 800 points higher than before the referendum.
But hey this isn't an economics forum. ;)
I didn't say the economy was doing badly, I said Brexit is the reason that $ to £ is as bad as it is at the moment. You can't deny that is what triggered it.
Nope. I blame years of low interest rates. It's only going to get worse if the Americans raise their rates again. Remember they were one of the first major economies to increase their rates late last year.
Really? In general economics a low interest rate may make demand for a currency weak and therefore impact it's value, what OP refers to is the 10% overnight devaluation of the pound where it dropped from $1.45/£1 to 1.3, directly attributable to the Brexit vote to leave.
Now that any imported goods already in the retail pipeline have been sold, any fresh imports will cost approximately 10% more, hence apart from general supply issues, the lack of new AMD cards available at the release date expected RRP

But how do you explain the following simple math.

$229 US launch price.

229 / 1.3 = 176
176 * 1.2 = 211

I think most people could accept the 10% bump on the 160 quid figure (that'd put the 480 at 176 quid).

But when AMD announced the card initially as a 199 offering that will be very available, no one thought it'd mean that it was just a fake price that would never be seen.
#31
Nate1492
skyblueox
A1M
secondcoming
A1M
secondcoming
A1M
secondcoming
BetaRomeo
These were £220 a couple of months ago, and were supposed to be cheaper even back then... oO
Could be a supply issue, of course - they're rarely in stock at reasonable prices, and the 480 hasn't sold nearly as many as the 1060, 1070 or, bizarrely, even the 1080.
Brexit is the issue
Not sure if you meant it as sarcasm or not but the economy is actually doing OK.
Prices are higher due to the **** $ to £ rate, sure exports are doing ok. This is an import so yeah Brexit is affecting the price.
£ to $ is low because they keep cutting interest rates. The institutions then dump £. When demand drops the conversion rate drops. All this because they think the economy is doing badly. But look at the FTSE 100. It's 800 points higher than before the referendum.
But hey this isn't an economics forum. ;)
I didn't say the economy was doing badly, I said Brexit is the reason that $ to £ is as bad as it is at the moment. You can't deny that is what triggered it.
Nope. I blame years of low interest rates. It's only going to get worse if the Americans raise their rates again. Remember they were one of the first major economies to increase their rates late last year.
Really? In general economics a low interest rate may make demand for a currency weak and therefore impact it's value, what OP refers to is the 10% overnight devaluation of the pound where it dropped from $1.45/£1 to 1.3, directly attributable to the Brexit vote to leave.
Now that any imported goods already in the retail pipeline have been sold, any fresh imports will cost approximately 10% more, hence apart from general supply issues, the lack of new AMD cards available at the release date expected RRP
But how do you explain the following simple math.
$229 US launch price.
229 / 1.3 = 176
176 * 1.2 = 211
I think most people could accept the 10% bump on the 160 quid figure (that'd put the 480 at 176 quid).
But when AMD announced the card initially as a 199 offering that will be very available, no one thought it'd mean that it was just a fake price that would never be seen.

US rates have never equated to a straight conversion when on the shelves here. In the past the $ price has usually ended up as the £ price for many electronic items. just look to Apple's pricing policy for example.

Other things to consider, America has sales tax varying by state to add on. The on the shelf price here needs to account also for import duty and VAT, and whether we are comparing reference card prices to aftermarket brands. I've yet to see a AMD release suggesting a £160 price point in the UK, it was journalists artist license to just straight line convert the USD prices without factoring in the above elements.

I'm not defending AMD, in fact the older Nvidia cards which are being cleared out at the moment (imported pre-Brexit) probably offer better bang for buck at this stage.

Most likely with the current inflated prices it is the retailer taking advantage of simple supply and demand to pocket a higher margin (likely offsetting the discount on clearing previous generation cards).
#32
skyblueox
A1M
secondcoming
A1M
secondcoming
A1M
secondcoming
BetaRomeo
These were £220 a couple of months ago, and were supposed to be cheaper even back then... oO
Could be a supply issue, of course - they're rarely in stock at reasonable prices, and the 480 hasn't sold nearly as many as the 1060, 1070 or, bizarrely, even the 1080.
Brexit is the issue
Not sure if you meant it as sarcasm or not but the economy is actually doing OK.
Prices are higher due to the **** $ to £ rate, sure exports are doing ok. This is an import so yeah Brexit is affecting the price.
£ to $ is low because they keep cutting interest rates. The institutions then dump £. When demand drops the conversion rate drops. All this because they think the economy is doing badly. But look at the FTSE 100. It's 800 points higher than before the referendum.
But hey this isn't an economics forum. ;)
I didn't say the economy was doing badly, I said Brexit is the reason that $ to £ is as bad as it is at the moment. You can't deny that is what triggered it.
Nope. I blame years of low interest rates. It's only going to get worse if the Americans raise their rates again. Remember they were one of the first major economies to increase their rates late last year.
Really? In general economics a low interest rate may make demand for a currency weak and therefore impact it's value, what OP refers to is the 10% overnight devaluation of the pound where it dropped from $1.45/£1 to 1.3, directly attributable to the Brexit vote to leave.
Now that any imported goods already in the retail pipeline have been sold, any fresh imports will cost approximately 10% more, hence apart from general supply issues, the lack of new AMD cards available at the release date expected RRP
Exactly. (Except it's definitely a bit more than 10%. We had an average of ~US$1.5 (or higher) for years before the ~month before the Brexit vote, which has now dropped to ~US$1.3 post-referendum.)

All largely irrelevant to this deal, however, as the bright spark who pinned the blame on Brexit seems to have forgotten that the pound devaluation happened before the UK release of any 480 cards, and that we have seen 4GB 480s for under £175 well after the vote (meaning that an 8GB 480 for £200 would have been correct, due to the claimed US$30 price difference).

They also didn't account for the fact that Polaris cards are increasing in price, while Pascal cards have been decreasing in price over the same period. Plus, simply the number of people complaining about 480 stock online! ;)
#33
Seanspeed
wild_quinine
ITT: fanboys.
Switched to PC gaming a few years ago. I was honestly shocked and stupefied when I discovered graphics processor fanboys existed.
You can find worse than that here. There's one person who's a 980 Ti fanboy, specifically. Nothing else is as good, nothing else is acceptable, everyone should have a 980 Ti! Even as recently as a couple of weeks ago... oO

I get accused of being a Nvidia fanboy and of being an AMD fanboy, depending on whom I'm correcting, so I guess that means I'm doing something right. X)

(Although it's occurred to me that alexrose1uk may not be an AMD fanboy who is lying about benchmarks. The comparison they made works well if you replace "1060" with "970", so they may have simply been confusing their GPUs. Still worth correcting their mistake considering people read these comments for advice, but it reinforces that it's worth checking your facts before publishing a comment online.)
#34
thelagmonster
Good price, but needs to fall further before I'm taking a punt. While nVidia have the performance edge at the moment their price gouging has been pretty disgraceful, and for their greed alone I'd rather pick up an AMD card (and to do my bit to keep the competition in the game!)

No matter how you dress up your post it's obvious you were always going with AMD.

The cheapest 1060 3GB I could find on Scan is CHEAPER than the cheapest RX480 4GB, factor in the extra GDDR5 and that makes them pretty even in value. So how do you conclude that Nvidia is guilty of price gouging but AMD isn't?
#35
Nate1492
alexrose1uk
BetaRomeo
These were £220 a couple of months ago, and were supposed to be cheaper even back then... oO
Could be a supply issue, of course - they're rarely in stock at reasonable prices, and the 480 hasn't sold nearly as many as the 1060, 1070 or, bizarrely, even the 1080.
Not sure that's true. Rumour suggests AMD are regaining market share and also reports from places like OcUK have suggested the 480s are selling pretty well and better than some of the other cards you mentioned! 1060 is its true competitor but then the 480 beats soundly in DX12 or Vulkan most of the time. Look at Doom...

Rumours are generally just that, a rumor.

http://store.steampowered.com/hwsurvey/videocard/

The steam hardware survey shows all gfx cards with at least .3 percent markets hard. They lump amd cards from some categories together. None of the Polaris cards crack the minimum. The 1080 has already hit .49. enough rumours, there are facts available.


except the 480s are aimed at more mainstream gamers and oddly enough not everyone takes part in the steam hardware survey. arguably people with higher end hardware are more likely to bother. Better off getting facts from retailers. [email protected] said a while back the rx480s were outselling the 1070 etc substantially.
#36
fishmaster
Seanspeed
wild_quinine
ITT: fanboys.
Switched to PC gaming a few years ago. I was honestly shocked and stupefied when I discovered graphics processor fanboys existed.
You were shocked that there's stupid people in the world?
"Some scientists claim that hydrogen, because it is so plentiful, is the basic building block of the universe. I dispute that. I say there is more stupidity than hydrogen, and that is the basic building block of the universe." Frank Zappa
Stupidity is in the majority, regardless of class, stupidity is literally everywhere when it comes to the human race.
Except this doesn't really have much to do with stupidity. Fanboys can be quite intelligent folks. Being intelligent doesn't stop people from rationalizing purchases and becoming over emotionally invested in brands/products/whatnot.
1 Like #37
alexrose1uk
Nate1492
alexrose1uk
BetaRomeo
These were £220 a couple of months ago, and were supposed to be cheaper even back then... oO
Could be a supply issue, of course - they're rarely in stock at reasonable prices, and the 480 hasn't sold nearly as many as the 1060, 1070 or, bizarrely, even the 1080.
Not sure that's true. Rumour suggests AMD are regaining market share and also reports from places like OcUK have suggested the 480s are selling pretty well and better than some of the other cards you mentioned! 1060 is its true competitor but then the 480 beats soundly in DX12 or Vulkan most of the time. Look at Doom...
Rumours are generally just that, a rumor.http://store.steampowered.com/hwsurvey/videocard/
The steam hardware survey shows all gfx cards with at least .3 percent markets hard. They lump amd cards from some categories together. None of the Polaris cards crack the minimum. The 1080 has already hit .49. enough rumours, there are facts available.
except the 480s are aimed at more mainstream gamers and oddly enough not everyone takes part in the steam hardware survey. arguably people with higher end hardware are more likely to bother. Better off getting facts from retailers. [email protected] said a while back the rx480s were outselling the 1070 etc substantially.
I worry for you if you think "[email protected] said a while back the rx480s were outselling the 1070 etc substantially." counts as a "fact".

What was the context? Was the esteemed Mister Gibbo referring to a specific period of time - a weekend, a week, a specific 28 days? Did he mention how much stock of each they had?

I'm politely trying to make your vague, unsubstantiated reference - sorry, "fact" - count, but as you say, it was "a while back", and it's a small UK retailer that you seem to think is 100% representative of the entire world - even if you had provided an actual link to Mister Gibbo's "report". Which you haven't. Not even a useful quote.

Also, it's interesting to see you now refer to the 1060 as "higher end hardware [sic]" than the 480. Usually when someone takes the time to teach me something, I take the time to thank them. :{
#38
Love the discussion :) Good card, good price, heat added.
3 Likes #39
BetaRomeo
alexrose1uk
BetaRomeo
These were £220 a couple of months ago, and were supposed to be cheaper even back then... oO
Could be a supply issue, of course - they're rarely in stock at reasonable prices, and the 480 hasn't sold nearly as many as the 1060, 1070 or, bizarrely, even the 1080.
Not sure that's true. Rumour suggests AMD are regaining market share and also reports from places like OcUK have suggested the 480s are selling pretty well and better than some of the other cards you mentioned! 1060 is its true competitor but then the 480 beats soundly in DX12 or Vulkan most of the time. Look at Doom...
In Vulkan "most of the time"? It wins in half the Vulkan games (Doom), but loses in the other half (The Talos Principle). Still doing better there than in a DX12 comparison, though - the 8GB 480 isn't ahead of the 6GB 1060 in most games. In fact - and please correct me if I'm wrong - it's only ahead in Hitman, isn't it? Total Warhammer, Ashes of the Singularity, Rise of the Tomb Raider etc are all faster on a 6GB 1060, despite being DX12 games with async compute support, and a couple of them supposedly AMD-favoring titles. It seems that the 1060 is ahead in DX12 in general, and it's too soon to make judgments with Vulkan due to the tiny sample. I think you should look at the benchmarks again! ;)
(Let's just not mention DX11! ;))
As for the marketshare, I simply looked at the latest Steam hardware survey - the 1060, 1070 and 1080 all have a foothold there already, and the 480 doesn't, despite having been "available" for nearly three months. There have been a few articles in the tech world about sales figures - this came up top for "480 sale figures", for example, and reinforces that the 1080 is outselling the 480.
I'm not 100% sure it's all true, of course - maybe people are buying 480s and 470s but then only playing games from GOG.com and Origin, rather than Steam? X)
Maybe a racist tweet from OCUK is all we need to convince us. :{

Talos uses a Vulkan wrapper as far as I know. The benefits to Vulkan are restricted for now.

Edited By: rev6 on Sep 22, 2016 14:29
1 Like #40
BetaRomeo
alexrose1uk
Nate1492
alexrose1uk
BetaRomeo
These were £220 a couple of months ago, and were supposed to be cheaper even back then... oO
Could be a supply issue, of course - they're rarely in stock at reasonable prices, and the 480 hasn't sold nearly as many as the 1060, 1070 or, bizarrely, even the 1080.
Not sure that's true. Rumour suggests AMD are regaining market share and also reports from places like OcUK have suggested the 480s are selling pretty well and better than some of the other cards you mentioned! 1060 is its true competitor but then the 480 beats soundly in DX12 or Vulkan most of the time. Look at Doom...
Rumours are generally just that, a rumor.http://store.steampowered.com/hwsurvey/videocard/
The steam hardware survey shows all gfx cards with at least .3 percent markets hard. They lump amd cards from some categories together. None of the Polaris cards crack the minimum. The 1080 has already hit .49. enough rumours, there are facts available.
except the 480s are aimed at more mainstream gamers and oddly enough not everyone takes part in the steam hardware survey. arguably people with higher end hardware are more likely to bother. Better off getting facts from retailers. [email protected] said a while back the rx480s were outselling the 1070 etc substantially.
I worry for you if you think "[email protected] said a while back the rx480s were outselling the 1070 etc substantially." counts as a "fact".
What was the context? Was the esteemed Mister Gibbo referring to a specific period of time - a weekend, a week, a specific 28 days? Did he mention how much stock of each they had?
I'm politely trying to make your vague, unsubstantiated reference - sorry, "fact" - count, but as you say, it was "a while back", and it's a small UK retailer that you seem to think is 100% representative of the entire world - even if you had provided an actual link to Mister Gibbo's "report". Which you haven't. Not even a useful quote.
Also, it's interesting to see you now refer to the 1060 as "higher end hardware [sic]" than the 480. Usually when someone takes the time to teach me something, I take the time to thank them. :{

We will have to agree to disagree I think, lest I think you are trying to be fascetious. That 'small UK retailer' you mention are part of the Caseking.de group and also one of the UK's largest PC-based etailers, and thus between them and Caseking actually have a reasonable share of the UK/European enthusiast market. OcUK also had some of the AIB cards listed for pre-order with official pictures before most over retailers, and were being linked to by news sites in regards to prices etc, so go figure?
Maybe the sales they are getting are unrepresentative of the rest of the world, but in the months since the RX480's release there have been several positive reports from Gibbo regards the sales of the RX480.
Example: https://forums.overclockers.co.uk/showpost.php?p=29756480&postcount=241
https://forums.overclockers.co.uk/showpost.php?p=29794935&postcount=487

I will admit these figures are from earlier in the year but still, the point stands.

I have also seen positive reports out the states, although I can't remember the sites I read those on so not going to flail around looking for those.

Also I wasn't specifically referring to the GTX1060 as higher end hardware, more the 1070/1080. The RX480 (especially AIBs) trades blows more with the 1060, although does tend to pull away in DX12/Vulkan although again I concede it's not a clean sweep; it never is. Nvidia currently have more market share so it is not unsurprising to see them turning up more frequently.

And before you try and throw the AMD fanboy card at me (as I saw the insinuation coming up), I'm currently using an Nvidia 750ti. Its actually quite unfortunate for everyone in the UK really, Brexit means cards are costing more here, regardless of which side, AMD or Nvidia, the 4** series and 10** cards would all be cheaper if it wasn't for the exchange rate shock here. I won't argue that AMD haven't had stock issues however. Everything I've read these last few months suggests they're not getting into stores at the rate they should!

Don't want to argue, just want to make sure people have a valid discussion, although I will resoundly say, anyone buying a 480 needs to do the research and get a good custom model. All the issues in the initial drivers, downclocking and stock cards have not helped it's rep.

I was also not mistaken RE 970 vs 480 vs 1060 cards, the 970 being the weakest of the lot of them. I concede the 1060 wins most of the time in DX11, in DX12/Vulkan however its not so clear cut.


Edited By: alexrose1uk on Sep 22, 2016 20:49

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