This is the lowest ever price for a 1050 by some £10.
This card is a particularly good choice for a small PC, as it's only 145mm long, and requires no power cable. It runs 'cold and quiet' http://www.hardwaresecrets.com/zotac-geforce-gtx-1050-video-card-review/6/
Seems like a nice card at a nice price. It's a big upgrade for a PC with no graphics. The performance is inline with a GTX 960, so it's probably not much of an upgrade for people with a graphics card from the last couple of generations. But for an older PC, or a HTPC build, it's excellent. (the gtx 1050 ti is obviously better still, but for £30 or so more.)