What do HUKD get from it? - HotUKDeals
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#1
Do you want a more sophisticated answer than money?
#2
I've not seen the 'equivalent' on here, but MSE have a very good post on how they 'make' money. I suspect HUKD makes it's money in much the same way.
Have a look, it's very interesting and MSE is very profitable, I wonder how profitable HUKD is:)
http://www.moneysavingexpert.com/cgi-bin/viewnews.cgi?newsid1148661420,18378,
#3
I like how MSE is very open about referral links and also offer non referral links as alternative. I imagine most people click on the paid referral links but it is nice that they are open and give the option so you do actually know they are making money from you.
[admin]#4
As noted odriscoll HUKD makes money on referral links so if members click through and purchase we will get a commission if that merchant has a referral programme.

This does not affect the deals listed and members are free to post deals for any merchant.

col - It all sounds nice and fuzzy unless you actually look at how MSE does it. They do not provide alternative links. They put a star and write the domain name in text in small type at the bottom of their newsletter.

Personally I think it's irrelevant. Does Firefox provide a disclaimer saying "hey if you search through that google box in the corner we make money every time." Or Hotmail saying every time you view your mail page we make £x from the ad on it. What is relevant is whether referral links affect the content. This is the big issue and I am very proud to say that the links do not affect the content here and I think the way the site is run reflects that.
#5
Ye just wondering lol thanks for that though admin.
#6
Yeah there doesn't seem to be alternative links now which they done previously. They still make it very clear which links make them money though. But most important thing is that the content is not biased as mentioned.
[admin]#7
Yeah I think the most important think is that the content is not biased as you say. And that's what I want the site held accountable for. I think the advantage of HUKD is that it is users who are helping and sharing with each other which makes it a less top down editorial thing like a newsletter where the content is determined by the person writing it, in those cases there is more chance of bias seeping in.
#8
Well I thought it was an interesting read anyway.

I think it's the 'deal' itself that is important, not who gets the 'referral' money, unless the widget costs more because you go through HUKD or MSE and I don't think it does.
#9
dinosteveus
Well I thought it was an interesting read anyway.

I think it's the 'deal' itself that is important, not who gets the 'referral' money, unless the widget costs more because you go through HUKD or MSE and I don't think it does.


What if it was a referral link from an individual member dino? If it was a great deal would you frown at this? :)
#10
col
What if it was a referral link from an individual member dino? If it was a great deal would you frown at this? :)

I don't think so.
I've seen a few threads where Members have said mention 'me' and we'll both get 'whatever', there is a couple on that Sky half price thread and on a few '3' threads.
#11
We do not allow referral links from individual members. So if you happen to spot any, please do let us know.

Some examples are:

For play-asia, if the link contains the text "SOAP"
For amazon, if it contains a ***-21, e.g. our is hotukdeals-21
#12
Emma, so the examples I mentioned are OK then?
#13
Admin
As noted odriscoll HUKD makes money on referral links so if members click through and purchase we will get a commission if that merchant has a referral programme.

This does not affect the deals listed and members are free to post deals for any merchant.

col - It all sounds nice and fuzzy unless you actually look at how MSE does it. They do not provide alternative links. They put a star and write the domain name in text in small type at the bottom of their newsletter.

Personally I think it's irrelevant. Does Firefox provide a disclaimer saying "hey if you search through that google box in the corner we make money every time." Or Hotmail saying every time you view your mail page we make £x from the ad on it. What is relevant is whether referral links affect the content. This is the big issue and I am very proud to say that the links do not affect the content here and I think the way the site is run reflects that.


Providing I am not the one paying, which I am not, I dont have any problem with sites making money from me (Especially HUKD since it has saved me so much)

I also think its better that you make money that way rather than flood the pages with advertisements
#14
dinosteveus
Emma, so the examples I mentioned are OK then?


We really don't like people "begging" for these things. As if someone starts it, we could end up with a thread of people saying "pm me", "refer me"... etc. In the past, we've allowed people to mention it at the start of a thread, but tried not to let it get out of hand.
#15
emmajk42
We really don't like people "begging" for these things. As if someone starts it, we could end up with a thread of people saying "pm me", "refer me"... etc. In the past, we've allowed people to mention it at the start of a thread, but tried not to let it get out of hand.

For some reason I don't agree with post #6:-
http://www.hotukdeals.com/forums/showthread.php?t=44683
Maybe I'm a hypocrite.:oops:
#16
dinosteveus
For some reason I don't agree with post #6:-
http://www.hotukdeals.com/forums/showthread.php?t=44683
Maybe I'm a hypocrite.:oops:


You don't agree with your own comment, or have you posted the wrong link?
#17
emmajk42
You don't agree with your own comment?


LOL
#18
emmajk42
You don't agree with your own comment, or have you posted the wrong link?

Right link, it's just the way the poster 'helped', not :-(

roadie
yeh i have the 6 mix i think i phoned using 08706061111

the free4n number id 08001830142 just say u hae had sky before and if you call 08703360152

and quote IAF/MARCH 07
THEn you can get £30 in m+s vouchers and me 2!


Normally this would not bother me, but he did not make it clear to the OP what he was doing, if you know what I mean.:oops:
#19
dinosteveus
Right link, it's just the way the poster 'helped', not :-(


Sorry dino but if we follow ur link we get....

dinosteveus
I hope this thread helps with all the Quidco questions that keep getting asked. :thumbsup: :-D


So i think your link is defo wrong! :giggle:
#20
gary_rip
Sorry dino but if we follow ur link we get....



So i think your link is defo wrong! :giggle:


How strange, :? :?
Anyway, here it is:-
http://www.hotukdeals.com/forums/showthread.php?t=55297
#21
Thats better, now we know what your talking about!
#22
gary_rip
Thats better, now we know what your talking about!

Yea, Sorry. I should have checked it :oops:
#23
I think the moajority of users purchase via QuidCo anyway these days...
#24
duckmagicuk2
I think the moajority of users purchase via QuidCo anyway these days...


Still get money from click's whether purchase through quidco or not:)
[admin]#25
Still get money from click's whether purchase through quidco or not:)


If you know how to do that please let me know :)
#26
I can't comment for all affiliate systems but I know some generate income per click. I was under the belief that companies like Kelkoo for example still get paid from retailer's regardless of whether a purchase is actually made.

If Im wrong shoot me.
[admin]#27
Hmmm Kelkoo may do so, I think you're right, but we're not getting anything like that. I guess if you took the code from a banner ad you could but I think you'd get kicked off a programme if they caught you doing that. I wasn't aware of anything available to us...
#28
Admin
Hmmm Kelkoo may do so, I think you're right, but we're not getting anything like that. I guess if you took the code from a banner ad you could but I think you'd get kicked off a programme if they caught you doing that. I wasn't aware of anything available to us...


Seems MSE also get money per click too.


From MSE site
How does the payment work?

It can be a payment per click, per user, per application, per accepted application, or any combination of them.
#29
It *can* be made per click... it's very rare though!! It's usually a commission on the sale.

All QuidCo money goes back to the user EXCEPT the £5 admin fee which QuidCo take from your earnings each year.
#30
duckmagicuk2... surely that can't be right. If i was the maker of quidco, i wouldn't like to make just the odd fiver a year from each user. Am sure they get a % from validated purchases!

Or am I wrong? I mean it might not be in black and white but it's the real world.
#31
fatony
duckmagicuk2... surely that can't be right. If i was the maker of quidco, i wouldn't like to make just the odd fiver a year from each user. Am sure they get a % from validated purchases!

Or am I wrong? I mean it might not be in black and white but it's the real world.



[SIZE=2]The Quidco Story[/SIZE]
[SIZE=2][/SIZE]
http://www.quidco.com/help/24/

In the heart of a cold wet English winter a few dreamers (or fools depending on your perspective) sketched out the plans for what was to become the web's first cashback cooperative. What drove us was a brilliant concept that turned traditional advertising models on their head. What if savvy consumers received referral commissions for their own informed shopping decisions? What if the referral commissions that fund so much spam were given to the informed consumer rather than the aggressive advertiser?

What if we reversed the roles so that the advertiser was passive and the consumer in control?

The idea of a site that used referral commissions to fund cashback was not a new one. However, we were tired of these cashback sites making promises of big cashback while they kept half the commission to themselves. We were tired of the endless spam links for these sites pasted across forums and newsgroups.

We wanted a cashback site with a heart (that didn't look a pound sign).

And from these passions Quidco was created. An ad-free cashback cooperative that passes on all referral commissions in exchange for keeping £5 a year as an admin fee.

The Quidco revolution has continued to grow from strength to strength with consumers flocking to a concept that tries not to insult their intelligence...or their wallet. We've been thrilled to hang on for the ride so far and have been humbled by the amount of support we've received from Quidco members.
#32
fatony
duckmagicuk2... surely that can't be right. If i was the maker of quidco, i wouldn't like to make just the odd fiver a year from each user. Am sure they get a % from validated purchases!

Or am I wrong? I mean it might not be in black and white but it's the real world.


MOST companies take a percentage, usually around half.

The idea of QuidCo is that it is a "co-operative", focused more on the users than the owners. This is what makes the site so different and radical... the user gets ALL of the earnings in exchange for a £5 fee each year!! Not bad... not bad at all...

Take a look at how their rates compare to rival sites because of the 100% of the money going to the user... http://www.quidco.com/help/19/

This is how the £5 fee works... http://www.quidco.com/help/20/

The QuidCo story... http://www.quidco.com/help/24/
#33
dinosteveus
[SIZE=2]The Quidco Story[/SIZE]
[SIZE=2][/SIZE]
http://www.quidco.com/help/24/


Aww what a lovely mission statement:)
#34
wow this is still going lol
#35
odriscoll
wow this is still going lol


We've moved on to "what do quidco get from it"!
#36
this makes me smile

anyone who wonders how this works sign up to cj.com to see how it works

the one thing i do want to know is how much is made! - cause all it takes is a bit of nifty php to cloak a link - therefore i cant understand why 100% of links arnt cloaked - ok not everystore does affiliate marketing - so maybe 90%


so if this site was ever for sale let me know
#37
also duck
im going out a limb here

if quidco didnt give all the cash back - apart from a fiver- people wouldnt use it religously
how many users do you think quidco have!
#38
duckmagicuk2
the user gets ALL of the earnings in exchange for a £5 fee each year!! Not bad... not bad at all...


There was a site called easymobile :giggle: who used to pay £20 cashback for buying £1 SIM. They decided to pay a little more cashback to Quidcoers (due to large turnout) and the extra cash was passed on to members :thumbsup:. There may be similar cases as well.
#39
Lol... now then, did you know you were quoting me then Edi? :giggle:

The easyMobile offers were good, obviously too good for them to afford!!
#40
LOL ducky... :-D

I have posted those deals as well :whistling: . They wanted to have a quick market share & as you say, gave away toooo much ;-)

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