To anyone not going for an iphone or small capacity ipods:
Just bought the iPod Classic 80GB for £139.14 from PC World
PC-world charge - £159
Amazon charge - £140.97
Price match + 10% of the difference = £139.14
Ok so there maybe some slightyly better prices online? But this is a good price to walk out of store in hand. Also any problems, straight back into local store.