I went into Curry's yesterday to get them to price match a game with Asda only to be told they don't price match them. There is a big sign in the shop stating ...
Find it for less eleswhere and we'll match the price plus give you 10%
Also ion the websiate i says..
In the unlikely event that you find a cheaper price for the same product and offer in a local retail store (which has stock ready for delivery) we will not only match the price but beat it by 10% of the difference
But further down it shows only 4 stores.. Argos Comet Tesco John Lewis
This is really poor and false advertising. Considering they are part of the DSG group like pcworld and they give a much better policy.