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New Olympics logo

Ian182 Avatar
9y, 6m agoPosted 9 years, 6 months ago
Do you think it looks good or bad?

My opinion - looks utter crap! Could have knocked something up better than this in my lunchbreak! And it would have cost a lot less than £500,000!!

http://newsimg.bbc.co.uk/media/images/43005000/gif/_43005619_london_new_pink_203.gif
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Ian182 Avatar
9y, 6m agoPosted 9 years, 6 months ago
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#1
Where can we see it?
#2
add-man
Where can we see it?


Sorry, now updated, see above. Also comes in green, blue and orange...

http://main.london2012.com/en/news/archive/2007/June/2007-06-04-12-06.htm
#3
looks crap
#4
I don't like it, took me a while to see the 2012 in it, I just thought it was a clump of shapes.

Perhaps they have problems designing an emblem as Beijing's isn't any better.

First glance looks like Dale Winton going for a mince....sorry run.

http://images.china.cn/images1/200705/394499.jpg
#5
Looks complete crap, I have no artistic skills whatsoever and could've drawn something better than that!
#6
Ian182
Do you think it looks good or bad?

My opinion - looks utter crap! Could have knocked something up better than this in my lunchbreak! And it would have cost a lot less than £500,000!!

http://newsimg.bbc.co.uk/media/images/43005000/gif/_43005619_london_new_pink_203.gif




OH MY GOODNESS!!!

When I first saw it I thought you had drawn it yourself and that's what the poll was about!:giggle:
[admin]#7
Really horrible - I don't think anyone likes it. Bad design and bad colours. Looks dated to the 80's although maybe they are figuring that it will be in style come 2012.
#8
it's bad..REAL BAD..hate it.
#9
If you read the spiel, it will be evolving between now and 2012 - a dynamic image. Thus, what you see now is not what it will be come 2012. Although I don't think it's up to much currently, I like the idea of it evolving over time, and reckon that it'll look really good come the Olympics. Also gives them a degree of flexibility, so they don't end up with a dated image, as styles/fashions change. So it gets my backing (and no I don't work for the company that designed it!)
#10
Muhammadoli
If you read the spiel, it will be evolving between now and 2012 - a dynamic image. Thus, what you see now is not what it will be come 2012. Although I don't think it's up to much currently, I like the idea of it evolving over time, and reckon that it'll look really good come the Olympics. Also gives them a degree of flexibility, so they don't end up with a dated image, as styles/fashions change. So it gets my backing (and no I don't work for the company that designed it!)



Sort of an animated .gif on a very go slow :-)
#11
it looks like a japanise resturant symbol lol
#12
well both of the logos are symbolic of their location, the chinese one is representing a traditional chinese stamp and the logo actually spells out the word culture. and the british 1 well, looks like grafiti so in a way kinda represents britain.
#13
[SIZE=2]As someone has said on the BBC site: "It looks like Lisa Simpson performing fellatio."[/SIZE]
#14
kid from blue peter could have designed a better one than that?
who the hell chose it and how come it cost £500,000



New brand aims to inspire everyone to embrace the Olympic spirit – and make 2012 'Everyone's Games'.

The new brand and vision for the London 2012 Olympic Games and Paralympic Games was launched in London this morning by Sebastian Coe and a team of London 2012 ambassadors.

The new Olympic emblem is based on the number 2012 – the year of the Games - and includes the Olympic Rings, one of the world’s most recognised brands, and the word 'London' – the world's most diverse city. The same 2012 image, with the Paralympic agitos, symbolises the Paralympic Games.

The powerful, modern emblem symbolises the dynamic Olympic spirit and its inspirational ability to reach out to people all over the world.

"London 2012 will be Everyone's Games, everyone's 2012. This is the vision at the very heart of our brand. It will define the venues we build and the Games we hold and act as a reminder of our promise to use the Olympic spirit to inspire everyone and reach out to young people around the world. It is an invitation to take part and be involved," said London 2012 Chairman, Sebastian Coe.

"We will host a Games where everyone is invited to join in because they are inspired by the Games to either take part in the many sports, cultural, educational and community events leading up to 2012 or they will be inspired to achieve personal goals," he added.

London 2012 will encourage active participation involving people in a whole range of Games activities from community activities and volunteering to sporting and cultural events. It will inspire young people and connect them to sport by putting the inspirational values of the Olympic and Paralympic Games on the school curriculum.

London 2012 will be a Games for a connected world making the most of exciting new technology to get people closer to the action they want to see, when, where and how they want to experience it.

The new emblem is dynamic, modern and flexible reflecting a brand savvy world where people, especially young people, no longer relate to static logos but respond to a dynamic brand that works with new technology and across traditional and new media networks.

It will become London 2012's visual icon, instantly recognisable amongst all age groups, all around the world. It will establish the character and identity of the London 2012 Games and what the Games will symbolise nationally and internationally.

For the first time for a Host City, the new emblems for the 2012 Olympic Games and Paralympic Games are based on the same core shape, reflecting London’s commitment to hosting a truly integrated Paralympic Games.

Commenting on this milestone event, London 2012 Chair Sebastian Coe said: "The Olympic Games and Paralympic Games are the greatest sporting event on earth – but they are about more than sport. When Baron Pierre de Coubertin founded the modern Games he saw sport as an integral part of education, culture and the values of life, and this is still true today. Our Games in 2012 are for everyone who wants to engage in sport, and in life. Our vision is for everyone to be inspired by the Olympic spirit.

"The Games are a competition to find the best athletes in the world – the Olympic spirit is about all of us finding the best in ourselves. London 2012 will be Everyone's Games. There will be more opportunities than ever before to participate, be inspired by and be part of 2012. Our new emblem is an invitation for people everywhere to participate, and make this a Games for the whole nation."

The launch of the new brand took place at The Roundhouse in Camden, North London. The new London 2012 film, 'Everyone's 2012' was screened for the first time, highlighting how the Games are already capturing the imagination of people around the country, inspiring them to make positive changes in their lives on the road to 2012. The film was released simultaneously on the internet to thousands of bloggers who signed up to a blog-based online 'tease' campaign.

The new emblem will be the symbol of a nationwide 'pledge' campaign, developing the 'Everyone's Games' theme, to be launched during the London 2012 Summer Roadshow, which starts on 15 June in Greenwich, London, and will visit every nation and region throughout the UK in a ten week tour.

#15
BristolDeal
[SIZE=2]As someone has said on the BBC site: "It looks like Lisa Simpson performing fellatio."[/SIZE]


Is that Bart on the left then with his head back? That can't be legal?
#16
No, don't be disgusting.

It's Milhouse.
#17
BristolDeal
[SIZE=2]As someone has said on the BBC site: "It looks like Lisa Simpson performing fellatio."[/SIZE]

mmm it does doesn't it?
#18
greg_68
I don't like it, took me a while to see the 2012 in it, I just thought it was a clump of shapes.

Perhaps they have problems designing an emblem as Beijing's isn't any better.

First glance looks like Dale Winton going for a mince....sorry run.

http://images.china.cn/images1/200705/394499.jpg


This is actually Beijing's official Games logo...

http://static.sky.com/images/pictures/1542988.jpg

Think it looks so much better than ours!
#19
Ian, not wanting to argue but the official olympic site for 2008 has the logo I posted on it, is that not the correct one?

I do not think the one you posted is any better anyway, I am sure if we had come up with that design it would have been criticised just as much.
#20
greg_68
Ian, not wanting to argue but the official olympic site for 2008 has the logo I posted on it, is that not the correct one?

I do not think the one you posted is any better anyway, I am sure if we had come up with that design it would have been criticised just as much.


Hmmm, I dont know actually. Sky seem to think that the one I posted is the logo. Most other people seem to think yours is.

I blame Rupert Murdoch.
1 Like #21
Jesus christ.... That's the most expensive piece of MS Paint i've ever seen!
I wonder how many people it took to put it together.

The very fact i'm currently designing a corporate identity for a mere £149.99 as oppose to £500k makes me feel sick.
#22
No, it looks crap! :-D
#23
Oh, I really like it lol i like the bold colours and shapes!
#24
Change the London logo

site is VERY slow I guess everyone is trying to access it
#25
Utter crap IMO.. :?
#26
Starlet
Oh, I really like it lol i like the bold colours and shapes!


I bet the twins off Big Brother would like it too :)
#27
what a load of crap:?
#28
stora
I bet the twins of Big Brother would like it too :)


They have good taste lol
#29
I quite like it as far as olympic logos go :thumbsup:
#30
the olympics suck and this new logo represents the fact it will suck when it ends up in london.

If they wanted sommit youthful or to draw the youth audience then why not have a picture of a turd or a couple at it, that would make them pay attention.
#31
Truly Terrible Logo :|
banned#32
MBeeching
Jesus christ.... That's the most expensive piece of MS Paint i've ever seen!
I wonder how many people it took to put it together.

The very fact i'm currently designing a corporate identity for a mere £149.99 as oppose to £500k makes me feel sick.


Show us what you can do. Make one for our olympics 2012, you never know someone that could change it may even be reading this and they will give you 149.99.
#33
the.capt
or a couple at it


Sounds impressive :giggle:
#35


omg more important things in life surely :?
#36
Like giving £400k to needy people? Instead of spending it on this?
#37
6882 Mr Seb Coe London View Jun 04, 2007

:giggle: I just seen him on news praising it :)
#38
Nearly 7000 sigs in one day :giggle:


We could start one for the return of our sigs :giggle:
#39
lol, thats not a bad idea!
#40
gary_rip
Like giving £400k to needy people? Instead of spending it on this?


But changing logo not going to get 400k back.

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