How did we miss this?!
"Gamestation changed its terms and conditions to say that anyone buying goods from it online on 1st April this year and not clicking on a link contained within them would forfeit their soul. " (and get a £5 voucher!)
7,500 customers! - If only one of them had spotted it, they could have posted it here :(http://www.out-law.com/page-10929
...doesn't mean I'll start reading the t&c's though. Life's too short!