Did you notice the latest Cillitt Bang advert with the super voiceover by the fabulous Barry Scott? (lol)
Well it's an ad for a multi-purpose cleaner. Anyway, in the graphics bit they have spelt Stainless Steel as - STEAL
What a bunch of NUMPTIES! Some ad agency is being paid an obscene amount to get it totally wrong. If you have nothing better to do check it out. If they haven't changed it.