In a meeting held this morning at New Tesco House in Cheshunt (Tesco Head Office) it has been announced that the Tesco Clubcard Deals scheme may be abolished at the end of April 2009 as it is no longer financially viable.
Tim Mason (Clubcard Director) advised that it would be best not to make any announcement to the public as there may be a sudden rush in deals applications and they would get overwhelmed.
If the plan goes ahead the consumers will still be able to collect points but will only be able to use them instore, therefore missing out on 4x value on Deals. Airmiles would also be cancelled. This has been due to slowly decreasing profits for Tesco PLC.
About 3 months ago we had a meeting about the clubcard scheme and it was decided that we had to drastically reduce the number of extra points promotions in circulation. As a result most online codes become customer specific, the Wine Club no longer gives the extra points coupons and the Food Club has changed extra points into money off coupons.
The next Culbcard statement comes out in Feb so I would advise changing them to deals straight away to avoid dissapointment.
The following people were at the meeting today;
Steve Webb (Investor Relations)
Tim Mason (Clubcard Director)
Terry Leahy (Chief Exec)
Jonathan Lloyd (Secretary)
Ian Naylor (Head of Customer Service)
Richard Brasher (Trading Director)
Andrew Higginson (Strategy Director)
Lucy Neville-Rolfe (Legal Affairs)
Norman Reaney (Site Manager for Cardiff CSC)
Simon Beattie (Press Office)
Someone with curly hair and glasses (IT and Website Design)
This meeting was hush hush and will not be announced to the consumers. The only time you will notice anything is when the Deals website disappears.
This is not for definate going ahead but the chances are very high that it will. You have been warned.