Hundreds of couples waiting for their wedding gifts could be left disappointed after online service Wrapit confirmed it was going into administration.
The group, which handles around 2,500 to 3,000 wedding lists a year, has appointed KPMG as administrators.
Sources close to Wrapit said "most people" who had bought gifts through the sites would be reimbursed by credit card companies.
The group has about 100 staff and 15 showrooms around the country.
Wrapit was co-founded by former fashion journalist Pepita Diamand in 2000 to allow couples to compile their lists, with guests able to buy items online through the website
The firm buys and delivers the items, with an aim to deliver them within eight to 12 weeks of the list being closed.
But customers of the wedding present firm have already faced big delays in receiving their gifts, with some newlyweds claiming to have waited for six months or more.
One disgruntled couple set up a Facebook site attacking Wrapit - called "Wrapit's wedding list service - worst customer service ever?" - after delays to their gifts.
In July, the group said it had fallen into financial difficulty at the end of last year, blaming the credit crunch and problems in the retail market.
It also said problems were compounded when a couple of refinancing deals fell through at the last minute and blamed bank HSBC for withholding "one million of our money", leaving it in a cash crisis.
Wrapit has a central warehouse in Acton, west London.
Its showrooms are in London West End and Wandsworth, Aberdeen, Beaconsfield, Belfast, Birmingham, Bristol, Canterbury, Darlington, Glasgow, Harrogate, Manchester, Newbury, Newcastle and Norwich.