Instructions:Found this 'belated' Valentines Day promo in the London Metro.
Enter MTR3CN into the promo code box to get a FREE 30 day trial (existing account holders from any LOVEeFiLM powered sites are not eligible) including plus 2 FREE cinema tickets(*). Can be used at Cineworld, Vue, Odeon and Showcase (excludes some London and West End cinemas).
(*) To receive your 2 FREE cinema tickets you must validly register for the free trial, put at least 10 discs in your rental list and must have the first disc dispatched to you.
You must register with a debit/credit card which will be debited once the free trial expires. You're obliged to cancel your subscription even before your free trial.